Four weeks. Every week ships a result
A structured cohort with live practice, 1:1 feedback, and the exact tools top SaaS teams use.
Week-by-week breakdown
The Hunt — Prospecting
Outcome: Walk away with a list of 100 qualified, high-intent prospects
- Understanding the SDR role and where it fits
- The buyer's journey in modern SaaS
- Define your ICP and personas
- Build a list of 100 high-intent prospects
The Hook — Outreach OS
Outcome: Emails and calls that actually get attention
- Build multi-touch sequences that convert
- Cold calling with pattern interrupts
- Live objection handling drills
- LinkedIn outreach that doesn't feel spammy
The Hit — Execution
Outcome: Walk away with a documented daily SDR cadence and a qualification framework you can run from day one
- CRM hygiene and pipeline discipline
- Qualification frameworks (BANT, MEDDIC, etc.)
- Build a daily cadence you can sustain
- Metrics that get you promoted
The Hire — Interviews
Outcome: Walk away interview-ready — resume rebuilt, LinkedIn updated, mock calls done
- Resume + LinkedIn revamp with proof of work
- Mock interviews with detailed feedback
- Job outreach strategy that gets responses
- Negotiation basics for first SDR offer
Train on the same stack top SaaS teams use
LinkedIn Sales Navigator
Targeting & social selling
Apollo
Data + sequencing engine
HubSpot
CRM & pipeline hygiene
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ChatGPT / Claude
Research + personalization
Lavender
AI email coaching
n8n / Clay
AI-assisted prospecting and enrichment workflows
+ playbooks, scripts, sequence templates, and battle-tested call frameworks
Most courses teach theory. This one makes you do the reps.
Live Practice
High-pressure call simulations. Real-world scenarios. Real-time coaching
1:1 Feedback
Every email, every call reviewed. No hiding in a large group
Real-World Execution
You leave with a built pipeline, not just a certificate
Interview Prep
Mock interviews. Resume + LinkedIn rebuilt
| The SaaS Sales Lab | Generic Online Course | YouTube / LinkedIn | |
|---|---|---|---|
| Live coaching | Yes — multiple sessions per week | Rarely | No |
| 1:1 call feedback | Every call reviewed | No | No |
| Real outreach assignments | Yes — live drills, role plays and real frameworks | No | No |
| Mock interviews | Yes — with detailed debrief | No | No |
| Tools hands-on (Apollo, HubSpot, LinkedIn Sales Nav) | Yes — used inside the cohort | Sometimes mentioned | Sometimes mentioned |
| You leave with | A built pipeline + proof of work | A certificate | Notes |